SEO report of homechoiceinternational.com
HomeChoice Holdings Limited
www.homechoiceinternational.com/
Error! The "meta description" is missing, the page has no summary description!
Tasks
- Make the site mobile device friendly.
- Select one version of your site as main and make a redirect from other versions to that one.
- Avoid using deprecated HTML tags.
- Implement the viewport meta tag.
SEO
URL
Domain : www.homechoiceinternational.com/
Character length : 32
Title
HomeChoice Holdings Limited
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
- http://www.homechoiceinternational.com/.. /financial_performance.asp ("Financial results")
- http://www.homechoiceinternational.com/investor/m_contact.asp ("IR contact")
- http://www.homechoiceinternational.com/.. /international_plc.asp ("Notices and Circulars")
- http://www.homechoiceinternational.com/careers/know_us.asp ("Get to know us")
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!
Social
Social Engagement
No info found.
Content
Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: WINDOWS-1252.
Language
We have found the language localisation: ”en”.
Title
HomeChoice Holdings Limited
Character length : 27
Good! The title’s length is between 10 and 70 characters.
Character length : 27
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 16%
Acceptable! The text / code ratio is between 15 and 25 percent.
Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 1 | 1 | 0 | 0 | 0 | 0 |
Heading structure in the source code
- <H1> HomeChoice Holdings Limited
- <H2> The HomeChoice Group is the largest home shopping retailer in Southern Africa, selling homeware merchandise and financial services to the expanding urban middle-income mass market.
Word cloud
- home4
- investor4
- homechoice4
- group3
- financial3
- zone2
- relations2
- results2
- career2
- governance2
- sustainability2
- website2
- board2
- individual2
- informed2
- keep2
- read2
- shopping2
- news2
- retailer2
- risk2
- limited2
- holdings2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| home | |||
| investor | |||
| homechoice | |||
| group | |||
| financial | |||
| zone |
Two Word cloud
- shopping retailer2
- holdings limited2
Three Word cloud
- homechoice holdings limited2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 9 images on this web page.
Alternate attributes for the following 9 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 9 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
- http://www.homechoiceinternational.com/i/slider/slide2.jpg
- http://www.homechoiceinternational.com/i/slider/slide5.jpg
- http://www.homechoiceinternational.com/i/showcase1.jpg
- http://www.homechoiceinternational.com/i/showcase2.jpg
- http://www.homechoiceinternational.com/i/showcase3.jpg
- http://www.homechoiceinternational.com/i/showcase4.jpg
- http://www.homechoiceinternational.com/i/follow.jpg
- http://www.homechoiceinternational.com/i/btn-facebook.jpg
- http://www.homechoiceinternational.com/i/btn-youtube.jpg
Readability
Flesch–Kincaid Grade Level
9.50
Flesch Reading Ease
33.30
Coleman Liau Index
12.00
Automated Readability Index (ARI)
8.70
Dale–Chall Readability
8.90
SMOG Index
9.60
Spache Readibility
5.00
Number of letters
1242
Number of words
206
Number of sentences
60
Average words per sentences
3
Number of syllables
414
Syllables in words
437
Average syllables in words
2.01
Number of words in first three syllables
74
Percentage of word / syllables
35.92
Words not in Dale-Chall easy-word list
114
Words not in Spache easy-word list
102
Technologies
Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 952px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Good! The website uses printer-friendly CSS.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Loading time
1,371 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
45
Number of source domains
5
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
List of render blocking javascript files
- https://www.homechoiceinternational.com/.. /jquery.js?ver=1.12.4
- https://www.homechoiceinternational.com/.. /jquery-migrate.min.js?ver=1.4.1
- https://fonts.googleapis.com/css?family=Open+Sans:300,300i,400,400i,6...
- https://www.homechoiceinternational.com/.. /style.min.css?ver=1.3
Speed test – Javascript
Javascript
Good! Just a few javascript files are detected on the website.
- http://www.homechoiceinternational.com/js/jquery-1.7.1.min.js
- http://www.homechoiceinternational.com/js/jquery.nivo.slider.js
- http://www.homechoiceinternational.com/js/vtip.js
File size of all javascript files combined
448.53KB
Javascript minifying
Great! The Javascript files are minified.
Speed test – CSS
CSS
Error! Too many CSS files detected that slows down the page load.
- http://www.homechoiceinternational.com/css/screen.css
- http://www.homechoiceinternational.com/css/slider.css
- http://www.homechoiceinternational.com/css/menu.css
- http://www.homechoiceinternational.com/css/vtip.css
- http://www.homechoiceinternational.com/css/print.css
File size of all css files combined
182.77KB
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
38.95KB
Gzip compression
Error! By using Gzip you can save 1.7KB (54% compression) on your site.
- By compressing https://www.homechoiceinternational.com/.. /HiL_Logo.svg you can save 1.7KB (54% compression rate)
- By compressing https://www.homechoiceinternational.com/.. /youtube-logo.svg you can save 1.6KB (50% compression rate)
- By compressing https://www.homechoiceinternational.com/.. /twitter-logo-silhouette.svg you can save 656B (47% compression rate)
- By compressing https://www.homechoiceinternational.com/.. /linkedin.svg you can save 522B (50% compression rate)
- By compressing https://www.homechoiceinternational.com/.. /facebook-logo.svg you can save 428B (45% compression rate)
Speed test – Browser cache
Number of static resources (image, JS, CSS)
4
Browser cache
The browser cache is not set correctly for all elements.
| URL | Duration |
|---|---|
| https://www.googletagmanager.com/gtag/js?id=UA-114914888-1 | 15 minutes |
| https://www.google-analytics.com/analytics.js | 2 hours |
Speed test – Images
File size of all images combined
4.54MB
Image optimisation
You can save 2.8MB (66% compression) by optimising the images below:
- By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-3.jpg you can save 344.6KB (64%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-1.jpg you can save 327.7KB (67%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-5.jpg you can save 304.2KB (68%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-7.jpg you can save 293.7KB (66%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-2.jpg you can save 280.5KB (65%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-6.jpg you can save 215.1KB (68%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-4.jpg you can save 209KB (65%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-5.jpg you can save 118.4KB (85%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-7.jpg you can save 118KB (85%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-3.jpg you can save 117.1KB (83%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-1.jpg you can save 114.6KB (85%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-2.jpg you can save 99.2KB (83%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-4.jpg you can save 92.2KB (84%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-6.jpg you can save 87.8KB (86%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Img.png you can save 79.1KB (38%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /Maponya-Mall-entrance.jpg you can save 75.2KB (32%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /finchoice_white-RGB.png you can save 3KB (40%) data.
- By lossless compressing the https://www.homechoiceinternational.com/.. /homechoice_white-RGB.png you can save 2.6KB (37%) data.
Traffic
Alexa
4166404
Links
We found a total of 55 different links.
Internal links: 51
External links: 4
Internal links: 51
External links: 4
External links:
| Link text (anchor) | Link strength |
|---|---|
| HomeChoice website | |
| FinChoice website | |
| http://www.facebook.com/homechoice?ref=ts | |
| http://www.youtube.com/homechoicetv |
Internal links:
Website security
IP
78.47.232.1
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.
Sites on same ip
Icons
Favicon
Good! The website uses favicon.
Order of Heading elements on mobile by position
- H1 : HomeChoice Holdings Limited , ( 0px from top )
- H2 : The HomeChoice Group is the largest home shopping retailer in Southern Africa, selling homeware merchandise and financial services to the expanding urban middle-income mass market., ( 575px from top )
Typos
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